You need more clarity.
Because here’s the uncomfortable truth:
"The online course space isn’t new anymore. It’s noisy. Bloated. Overcrowded"
Which means most creators are stuck asking:
Here’s why — and what to do about it:
Everyone and their neighbour has a course.
If you're not hyper-specific, you’re invisible.
Solution: Go narrow. Then go narrower. Create a course for busy first-time dads who want to sleep train their newborns in 7 days — not just “parenting tips.”
Too many creators try to cram an entire university into a 6-week course.
Solution: Solve one clear problem.
And make the outcome measurable.
“From zero to your first client in 30 days.”
That sells. That gets completed.
You built a masterpiece, but most students ghost by Module 3.
Solution: Think shorter. Simpler. Interactive.
Micro-wins. Quick results.
(If a YouTube video could replace your course, it probably will.)
You’re tweaking slide decks while your competitor is building a waiting list.
Solution: Market before you make.
Test your idea with a landing page, a waitlist, or a 1:1 offer.
If it gets crickets? Good. You just saved yourself 50 hours.
Courses don’t fail because of content.
They fail because of positioning.
You don’t need to be the most experienced.
You need to be the most specific.
Want help building a course that actually sells and gets results?
DM me the word “Course” — I’ll send you a free 5-step checklist we use withour clients.
Are you looking for support in planning, designing, creating, publishing or promoting your online courses? Schedule a call and let's explore how we can help you.
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